The prime focus of the Cortland Sport Management Department is to combine the basic principles of a business management curriculum with the unique demands of sport as an enterprise. We offer a B.A. or B.S. in sport management at the undergraduate level and three different graduate programs that lead to master's degrees.
Our curriculum is a management and communications-based program of study specifically oriented to meet the North American Society for Sport Management (NASSM) national accreditation guidelines for undergraduate sport management programs. This curriculum is further designed to offer appropriate depth and breadth through additional sport management elective courses. You will have the opportunity to establish an area of focus or concentration through an interdisciplinary approach to course planning. Many students also have the opportunity and flexibility to choose a minor in business economics, communications, multicultural studies, or information technology.
Our interdisciplinary curriculum — experiential in design and practice — prepares students through course work, fieldwork, and internships to be successful professionals in a wide range of career choices within the field. Our program is exemplary in its focus on future trends such as information technology in sport, sport entrepreneurship and international sport. Students also are constantly challenged to engage in discussion of contemporary issues requiring ethical and socially responsible action.
Sport Management [SPMG]
The degree in sport management is focused on the business and governance of sport as it applies to sport organizations in both the nonprofit and for-profit sectors. The B.A. and B.S. degrees in sport management are designed to allow for validation with the appropriate academic accrediting body in North America, the Commission on Sport Management (COSMA), a joint commission created by the North American Society for Sport Management and the National Association for Sport and Physical Education. For more information, contact the Sport Management Department.
- Acceptance to the major is highly competitive and is dependent on space availability and the candidate's academic record, behavioral and professional background. Admission to the major is limited and application does not guarantee admission.
- Students wishing to major in sport management must have a minimum cumulative grade point average of 2.5 to be considered. Meeting this minimum standard does not guarantee admission into the program, since the admission process is highly competitive.
- Students wishing to become majors by internally transferring from another major must submit a portfolio that includes:
a) a change of major form
b) a copy of their academic record
c) a personal resume
d) a personal statement explaining their interest in the major relative to their future academic and professional career interests.
- All student portfolios will be reviewed by a committee comprised of sport management faculty prior to any final decision on acceptance is made.
- Students may be required to complete an additional interview with department faculty.
- Students will be notified in writing of their acceptance, their conditional acceptance or their rejection. Students who are not accepted may reapply in a future semester.
- A declaration of interest in the SPMG major does not guarantee acceptance for a student.
- Applications are reviewed in the fall (application deadline is Oct. 1) and in the spring (application deadline is March 1) prior to course registration for the following semester.
Requirements for Sport Management Majors Seeking a Bachelor of Arts
A student can earn a B.A. by fulfilling the same professional requirements along with the addition of a foreign language (0-12 credit hours) for a total of 90 liberal arts credit hours.
- Sports marketing director
- Director of media relations
- Event/venue manager – Olympic Games
- Regional sales manager – sport product company
Sport Management Minor [SPMG]
Sport Management Department
Professional Studies Building, Room 1114
This minor is designed to be flexible enough to allow students majoring in other disciplines (e.g., economics, communications, pre-law, political science, exercise science, sport studies, coaching and recreation) to be able to reasonably combine this minor together with their major. The following are the requirements for a minor in sport management which total 19 credit hours.
- Acceptance into the minor is highly competitive and will be dependent on space availability and the candidate's academic record and background. Application to the minor is limited and application does not guarantee admission.
- Students wishing to minor in sport management must have a minimum cumulative grade point average of 2.5 to be considered.
- Students wishing to minor must submit a copy of their academic record, a personal resume and a personal statement explaining their interest in the minor relative to their professional career interests.
- A declaration of interest to minor does not guarantee acceptance for a student.