Signage

All new university banners and display locations must be approved by the SUNY Cortland Marketing Committee.

Materials

Banners are made of cloth, vinyl or other material and contain text and/or graphics. Banners are usually hung on a wall, a pole or draped over a table but may not be limited to these types of display.

Poster or paper printed displays must follow policies in the Handbook - 440.07: Facility Use Terms and Conditions.

SUNY Cortland logo and style

All new banners must include an approved version of the university logo and comply with the SUNY Cortland Communication Guide Logos and Graphic Elements.

Banner display dates

Outdoor pole banners will not be displayed November through March

Banners cannot be displayed longer than one month in advance of an event and must be removed within five weekdays after the event

Banner proposal submission

Proposed banners, replete with designs and copy, should be sent in digital format to marketing@cortland.edu, by fax to 607-753-5789 or by mail to Marketing Office, Brockway Hall, Room 207-G.

The banner proposal must include:

1. A description of the event being publicized, including the date(s) of the event if appropriate
2. A detailed description of where the banner is to be displayed for example: Route 281 Parking Lot, fence facing Route 281; Light pole in front of Dowd Fine Arts Center – facing Miller Building
3. The dates you want the banner to be displayed
4. Contact information for the person seeking banner approval including name, address and email or telephone number

Please allow two weeks for a decision to be returned. Plan accordingly.

Banner hanging assistance

If assistance is needed from Facilities Operations and Services to hang the approved banner on campus, you must submit a separate Work Request Form.

Plaques include any ornamental or engraved flat or low relief plate, slab or disc that can be affixed to a base, indoor or outdoor building surface or other object.

Please refer to section 775.12 of the Handbook for details about plaque policy.

Policy administration

All requests for plaques for SUNY Cortland, including the location of and designs for all plaques throughout the university, will be reviewed. The scope of considerations shall include exterior and interior permanent, commemorative and decorative works of art such as memorials, class gifts and sculptures.

Design standards

Any proposals for new plaques, monuments or major markers must conform to SUNY Cortland policies and design standards related to signage and graphics and the master plan maintained by the Facilities Planning, Design and Construction Office.

Records

A list of all official designations and locations of plaques shall be maintained in the Vice President for Institutional Advancement Office.

Procedures

Proposals for plaques

Proposals may be made by departments, alumni classes, “Friends” groups or any group, organization or individual from within or outside the university.

Submission of proposals

Proposals must first be submitted to the appropriate dean, director or department supervisor, who may then recommend it to the vice president for institutional advancement for review. If approved, the vice president shall forward proposals to the Facilities Planning, Design and Construction Office.

Funding source

The source of funding must be identified as part of the proposal. 

Plaque standards

Building or space (interior)

• Cast bronze plaque
• 16”w x 16”h
• Borderless
• Concealed fasteners
• Dark oxide background
• Raised copy - Brushed Helvetica, upper and lower case
• Content
  • Formal name
  • AKA: optional in quotations
  • Statement: maximum 50 words
  • Date donated: upper and lower case 

For smaller spaces such as labs, classrooms, conference rooms, etc., a 10" x 10" cast bronze plaque with the same standards will be used.

Object (interior only)

• Cast bronze plaque
• 14”w x 9”h
• Borderless
• Concealed fasteners
• Dark oxide background
• Raised copy - Brushed Helvetica, upper and lower case
• Leatherette finish
• Content
  • Formal name
  • AKA: optional in quotations
  • Statement: maximum 50 words
  • Date donated: upper and lower case 

Object (interior or exterior)

• Cast bronze plaque
• 18”w x 12”h
• Single-line border (raised)
• Concealed fasteners
• Dark oxide background
• Raised copy - Brushed Times, upper and lower case
• Content
  
  • Formal name
  • AKA: optional in quotations
  • Statement: maximum 25 words
  • Date donated: upper and lower case

Building or space (exterior only)

• Cast bronze plaque
• College seal
• 18”w x 18”h
• No edge treatment
• Straight-cut edges
• Copy cut into granite
• Classic style chisel cut
• Clear chromalight sealer inside letters
• Content
  
  • Formal name
  • AKA: optional in quotations
  • Statement: maximum 25 words
  • Date donated: upper and lower case

Standard item plaque (interior only)

•   Screen printed
•   5”h x 7”w x 3/8” thick flat back
•   Plaque mounted to cherry wood

Other examples

16"w x 11"h cast bronze plaque

9"w x 7"h cast bronze plaque

For this size plaque, lettering must be all capital letters.

Major markers describe signage that departs from the established signage standards.

Policy administration

All requests for major markers for SUNY Cortland, including the location of and designs for all major markers throughout the university, will be reviewed. The scope of considerations shall include exterior and interior permanent, commemorative and decorative works of art such as memorials, class gifts and sculptures.

Design standards

Any proposals for new major markers must conform to SUNY Cortland policies and design standards related to signage and graphics and the master plan maintained by the Facilities Planning, Design and Construction Office.

Records

An official list of all official designations and locations of major markers shall be maintained in the Vice President for Institutional Advancement Office.

Procedures

Proposals for major markers

Proposals may be made by departments, alumni classes, “Friends” groups or any group, organization or individual from within or outside the university.

Submission of proposals

Proposals must first be submitted to the appropriate dean, director or department supervisor, who may then recommend it to the vice president for institutional advancement for review. If approved, the vice president shall forward proposals to the Facilities Planning, Design and Construction Office.

Funding source

The source of funding must be identified as part of the proposal. 

Monuments or memorials can be permanent pieces of public outdoor art, sculpture, landscape enhancements or other civic improvements whose primary purpose is to honor a person, group, event or other significant contribution to SUNY Cortland. Some examples are a plaque, bust, sculpture, statuary or fountain, a landscape feature such as a garden or grove, or a building or similar architectural feature. 

Policy administration

All requests for monuments for SUNY Cortland, including the location of and designs for all monuments throughout the university, will be reviewed. The scope of considerations made shall include exterior and interior permanent, commemorative and decorative works of art such as memorials, class gifts and sculptures.

Design standards

Any proposals for new monuments must conform to SUNY Cortland policies and design standards related to signage and graphics and the master plan maintained by the Facilities Planning, Design and Construction Office.

Records

An official list of all official designations and locations of monuments shall be maintained in the Vice President for Institutional Advancement Office.

Procedures

Proposals for monuments

Proposals may be made by departments, alumni classes, “Friends” groups or any group, organization or individual from within or outside the university.

Submission of proposals

Proposals must first be submitted to the appropriate dean, director or department supervisor, who may then recommend it to the vice president for institutional advancement for review. If approved, the vice president shall forward proposals to the Facilities Planning, Design and Construction Office.

Funding source

The source of funding must be identified as part of the proposal.