The Public Relations Office oversees the College's news services, sports information, records access, government relations and marketing efforts. The public relations staff also participates in planning a variety of special events throughout the year.
The public relations staff strives for consistent image, accuracy and quality in promoting the College and communicating its message to both internal and external publics.
To achieve its goals, the Public Relations Office uses a variety of communications vehicles. These include: news releases; The Bulletin, the bi-weekly campus newsletter; Columns, the quarterly alumni newspaper sent to 58,000 alumni worldwide; the SUNY Cortland Web site; the Annual Report of the College Foundation; the C-Club Electronic Newsletter; ProfNet; media-related photography; and staff member service on key College committees.
As the official liaison between SUNY Cortland and the news media, the Public Relations Office coordinates all information designed to promote understanding of and support for the College and its programs.
The Public Relations Office releases all official statements on College policy, handles all media relations, and markets news and feature stories to regional, state and national media. The scope of news handled in the office ranges from stories related to new academic programs, faculty research and grants, to announcements of upcoming events and hometown releases on student achievements, including scholarship, and president’s and dean's lists honorees.
To a great extent, the Public Relations Office relies on the entire campus community to provide "tips" on newsworthy events. Anyone providing materials for a news release should submit the information to the office at least two weeks in advance of a scheduled event.
Staff members in the Public Relations Office write and edit Columns. Faculty and staff members with story ideas about interesting and successful SUNY Cortland alumni are encouraged to contact the public relations director.
The sports information staff promotes the College's 25 intercollegiate varsity sports and the hundreds of student-athletes competing for SUNY Cortland. The staff maintains all statistical records, coordinates media relations and hometown releases, supervises press box management and produces game programs and media brochures.
The staff also updates the College's 24-hour sports hotline, the sports page on the College's official Web site and publications for the C-Club.
Because of the success and magnitude of SUNY Cortland's sports program, the sports information director frequently relies on volunteers to assist with game statistics. Any faculty or students interested in volunteering their services are encouraged to contact the sports information director.
Public Relations Staff
Director, Public Relations
Associate Director, Public Relations
Sports Information Staff
Director, Sports Information
Associate Director, Sports Information