Department Information

Kathleen Burke
Timothy Phillips (Acting)
Old Main, Room 136
Phone: 607-753-4109
Fax: 607-753-5983

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Course Detail

MGT 651 - Marketing and Management: Principles and Concepts

Broad-based understanding of important concepts in the fields of marketing and management. Basic concepts will be developed from the foundation into a general understanding of more advanced material and allow students to appreciate the important role that these two disciplines have in operating a successful operation.

(3 cr. hr.)

Frequency code C = offered at least once every two years
Additional frequency code descriptions can be found in the Terminology Guide.